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Corporate Allyship

Corporate Allyship

At McCann, we’re lucky. We have McCann Q, a supportive HR team, and other resources for the LGBTQIA+ community to turn to within the office. But that is not true of all offices or for all the corporate partners our agency works with. 

At NYC Pride’s first annual Human Rights Conference, McCann Worldgroup hosted a Corporate Allyship panel. The goal of the panel was to show how a corporation can be an ally to the LGBTQIA+ community beyond changing their logo into a rainbow for the month. 

The panel, hosted by Fran Tidaro (of Food for Thot & Hello Mr. Magazine) was made up of an intersectional group, with representatives from McCann WG, IPG, State Street Global Advisors, and GLAAD. The panel members gave us insight into how Allyship works at corporations that aren’t involved in advertising. The panelists were open and honest with their experiences in the workplace. IPG’s own Angelique Piwinski shared her story of transitioning during a 40-year career, and her experience coming out to her coworkers and clients. 

Each panelist had their own unique perspective on how to be a corporation, and an ally – and each of their stories was valuable. The panelists spoke about how a corporation can be an ally by accepting the people who work within the company and allow them to be true to themselves in the workplace. They also reminded all of us to avoid working in a bubble where all views and experiences are similar and to always encourage all members of your team or community to respect and learn about the differences between them.

If you need an LGBTQIA+ perspective, please talk to someone on the McCann Q team. And remember to check out our ongoing Pride content series Create with Pride.

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